Drive deeper loyalty and increase customer lifetime value with movie rewards that create emotional connections. Our platform transforms movie experiences into powerful engagement tools, strengthening relationships between brands and their customers and building lasting loyalty that drives revenue growth.
Turn cinema into your most powerful customer engagement tool across Australia's largest network
Fully-branded movie rewards platform for enterprise loyalty programs. Your customers discover movie benefits, browse sessions at 300+ cinemas, select seats, and enjoy discounted tickets - all within your branded experience.
Direct movie partnerships and promotional campaigns that create emotional brand connections. From exclusive screenings to co-branded movie experiences that amplify your marketing campaigns.
Turn movie premieres, launches, and corporate events into unforgettable experiences. From intimate screenings to large-scale activations across our cinema network.
Direct relationships with major studios and distributors enable exclusive access, early content, and premium experiences that elevate every solution we deliver.
The Result: While other platforms offer generic movie vouchers, our studio partnerships deliver genuine movie experiences your customers can't get anywhere else.
Every partnership gets a dedicated movie-loving expert who understands both cinema and your business goals
OSHC Programs Manager
Detail-oriented like an indie Director
CEO
Scared easily
Media & Strategy
Will Guess the Plot Twist
Partnerships Manager
Movie Marathoner
Growth Director
ROI Optimizer
Every partnership starts with understanding your unique goals and matching you with the perfect movie-loving expert.
Sophisticated AI-powered infrastructure that transforms cinema vouchers into seamless ticketing experiences
Our AI algorithms process 1M+ pricing decisions daily, optimizing discounts across Australia's largest cinema network for maximum customer satisfaction and cost efficiency.
Movie rewards platform designed to mirror the complete cinema buying experience from browsing sessions and viewing previews to purchasing tickets and selecting seats.
JWT and encrypted connectivity from brand loyalty platforms to movie rewards - customers don't need to log in or create accounts, seamless experience across platforms.
Intelligent AI agents handle complex seat selection processes across 300+ cinema locations, delivering optimal seating choices and completed tickets automatically.
Sales activity data available via API with comprehensive reporting and insights into customer behavior, engagement patterns, and campaign performance.
99.9% uptime guarantee with sub-2-second response times, processing millions of transactions securely for Australia's largest brands.
Comprehensive coverage ensuring all customers can access rewards, not just those in major cities
Premium experiences, IMAX, and blockbuster content in major shopping destinations
Gold Class luxury experiences and mainstream entertainment across diverse locations
4DX experiences and cutting-edge technology in entertainment precincts
Arthouse, foreign, and independent films in boutique inner-city locations
Community-focused cinema experiences in suburban and regional locations
Historic venues, regional access, and specialized content for diverse tastes
Industry-leading insights and analytics that demonstrate measurable ROI
Comprehensive analysis of movie reward performance across American loyalty programs, providing benchmarks and insights applicable to the global cinema rewards market
Comprehensive analysis of the Australian cinema landscape, market trends, and industry performance metrics
Strategic analysis of how Choovie Group's technology eliminates traditional loyalty program friction and maximizes customer engagement
"There were only two other people in the cinema that night, and just 32 in the entire complex. Movies showing on every screen, yet the whole place was practically empty. That was the light-bulb moment."
In 2017, Choovie launched as a B2C offering, selling movie tickets directly to customers with dynamic pricing. When cinemas had empty seats, prices dropped. It was simple: fill cinemas, delight movie fans.
Then 2020 happened. COVID closed cinemas worldwide, and like many others, we took a hard look at our business. Digging deeper into the data revealed an even greater opportunity.
Movie fans wanting discounts often bought tickets through corporate loyalty programs. But most programs offered little more than a link to a voucher. We knew we could provide a better experience at a better price, so we built the first version of our MyBrand Movies platform.
Choovie Group was born.
With brands coming on board, we discovered something powerful: movies are the perfect engagement tool. We've since expanded beyond tickets to movie comms, VIP events, screenings, and sponsorships.
"You really should be in the movies!"
— Sonya and Shane
